Tag Archives: Business of news

A view of the iPad – from the sales side of the house

4 Feb

Note: My friend and former colleague Bill Day is one of the sharpest sales-side guys I ever worked with. He’s adept at dealing with traditional, agency-driven advertisers and their massive buys – and maybe even better at bundling together innovative ideas like events, direct marketing and promotions to tap revenue from people who rarely advertise […]

Turning your site into a business

14 Jan

The gang at GrowthSpur, of which I proudly call myself a member, is having another of its introductory sessions for hyperlocal and niche site operators. We think journopreneurs – and people who just want to operate great local sites, whether or not they claim the “j” word – are one of the key parts of […]

The 5,000-buck hyperlocal design

9 Jan

It happened again: I heard a tale of a laid-off journalist who spotted an unmet need – a community that was no longer being covered the way it should be. So she decided to launch a neighborhood blog. Terrific! Then came the thud: She’s already hired someone to take care of all the technology and […]

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